Vine, the micro-blogging service provider, used to be the originator of the world's short-video sharing, and many of the companies later modeled the service by offering users 15 seconds or 30 seconds of mobile video. Not long ago, Twitter announced that it would close Vine, the message triggered the user vibration.
According to the Associated Press reported that the face of the old user's opposition, Twitter has changed his mind, Vine will be retained through other forms.
The future, Vine's features will be simplified, as Twitter, a shooting tool. Vine will change its name to "Vine Camera", and users will still be able to take short videos and upload them to Twitter or other social networks, Twitter said on Friday. In addition, Vine users can still connect directly to Twitter's account system so that their fans can find their own video content on Twitter.
In addition, users can now download the video from the Vine tool before downloading. Twitter said that the above functions to adjust the "Vine Camera" will be officially launched in January next year.
Vine introduced a short video function, triggered a great interest of young users, followed by a large number of Facebook and other Internet companies have carried out a simulation, the difference between different sharing tools is only the length of the video. In addition, Vine's video mainly in Twitter and other platforms to share, but is well known that, Twitter's popularity gradually decline.
According to reports, Vine has been in the short video upload a lot of high popularity of users, then gradually transferred to the opponent platform, Vine video quality and popularity began to decline. According to market research firm Marketly, more than half of Vine's most important 1% of users in 2013 had stopped publishing new video content to Vine since early 2016.
Among them, Snapchat, Instagram and other mobile social star also launched two short video, further weakening the Vine market influence.
Eventually in October, Twitter announced that it would close the Vine service in a few months. The current Twitter into a business dilemma, seeking to transfer to no avail, can only carry out internal business restructuring, the status of the decline in the industry Vine naturally been eliminated.
According to the analysis, may be old users of the opposition, leading to Twitter to change their own decisions.
In November, there are news that Twitter is ready to transfer Vine service, there are already some buyers to contact, the purchase price of 10 million US dollars.
In the past year, the field of mobile video, video, 360-degree video ringtones and other new upsurge, Facebook, Instagram, etc. have launched live services, celebrities and fans to become an important way to maintain interaction, compared to short video Of the heat has been a decline.