Tencent holding stock today and then break the record high, as of press, Tencent rose 1.41%, reported 288 Hong Kong dollars, the market value of 272.96 billion Hong Kong dollars to record high. Tencent Holdings has continued to rise this year, this year has risen 50%. Tencent in March this year announced the fourth quarter of 2016 earnings and audited full-year earnings report, 2016 Tencent annual income of 151.938 billion yuan, up 48% over the same period last year.
Revenue data show that in 2016 Tencent operating profit of 56.117 billion yuan (about 8.09 billion US dollars), an increase of 38% over the same period last year; operating margin from 39% last year fell to 37%. Annual profit was RMB41.447 billion (US $ 5.975 billion), up 42% from the same period last year. Net profit margin fell to 27% from 28% in the same period last year.
Morgan Stanley expects revenue growth in 2017 will be a bright spot, driven by mobile games, social networks, online advertising and other business (payment and cloud computing), Tencent 2017 revenue is expected to grow 34% The Based on strong growth in payments and cloud computing, other revenue is expected to account for 17% of Tencent's total revenue in 2017, up from 11% in 2016. The increase in the deal will increase the profit margins of other businesses.
Morgan Stanley is expected to be affected by changes in product mix and continued investment in the content of the impact of Tencent 2017 does not follow the US GAAP operating profit will be reduced to 35%, lower than 38% in 2016.