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Analyst: iPhone X demand is not so high this year or price cuts

via:CnBeta     time:2018/1/3 0:01:53     readed:444

Affected, Apple shares fell 2.5% the next day. In this regard, LyonSecuritiesAnalyst Nilas Bharat (Nicolas Baratte) believes that because of the first quarter of this yeariPhoneX sales still no improvement, the current market price of Apple's stock is still too high expectations.

Barratt said in a research note to customers today: "We still expect iPhone X sales to reach 30 million to 35 million in the fourth quarter of 2017. In the first quarter of this year, iPhone X sales growth is unlikely "

Barrat also said that before the industry believes that the iPhone X demand is suppressed, so the first quarter of 2018 sales will grow substantially. However, Barratt said: "We think that users who want to buy iPhone X have already shot."

Barrat also believes that iPhone X sales in the first quarter of this year will not exceed 35 million. He said: "The facts will prove that any more than 35 million sales are expected to be too high."

Barrat also pointed out that if the iPhone X suffered sales in the doldrums in 2018, then Apple is likely to take price cuts.

The investment bank's (Piper Jaffray) analyst Michael Olsen (Michael Olsen) also holds the same view, he said: "we expect apple to iPhone X this year will be the implementation of price cuts"

Olson believes that price cuts can test consumers' willingness to pay for the purchase of iPhone X and will provide a relatively affordable option for those looking for big-screen phones.


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