The face of the global technology industry and the automotive sector set off the tide of automatic driving, South Korea's Samsung Electronics unwilling to act as spectators, also joined the competition. According to foreign media latest news, at the United States International Consumer Electronics Show, Samsung Electronics released the first automatic driving platform.
At present, 2018 US Consumer Electronics Show is Las Vegas, the major technology giants have also introduced a dazzling product.
According to the US technology news website Engadget, Samsung Electronics released a self-driving platform developed on its own on January 8 called "DRVLINE", a platform that integrates hardware and software to help external automakers launch autonomous driving car.
It is reported that, a few years ago, Samsung Electronics set up a department to develop automatic driving technology. And Samsung's purpose is very clear, not to develop self-driving car hardware, but to develop related software and hardware systems, can be provided to external car manufacturers.
At the moment, Google's brother Waymo is also developing an autopilot system, but its products are not called "platforms"; they are available to carmakers as off-the-shelf systems.
As a platform product, Samsung Electronics' DRVLINE will include various technical standards, accept third-party hardware or software, and enable auto companies to change parts to achieve a degree of customization.
Young Sohn, chief strategy officer for Samsung Electronics, said developing an autonomous driving platform requires close cooperation across the industry, and it is impossible for a single company to take up the entire business.
The executive said that autopilot brings a very complex technical challenges, through the platform strategy, Samsung hopes to invite outstanding companies in the industry to join together to create the future of autopilot.
South Korea has a number of well-known car companies, the history of Samsung Group has been involved in the automotive industry, but 17 years ago, Samsung transferred the car business to France's Renault. Samsung will not re-enter the automobile manufacturing industry even if it is engaged in the research and development of automatic driving.
According to reports, Samsung's first product based on the platform strategy will be a versatile smart camera capable of recognizing pedestrian advance warnings or issuing car crash alerts. This product will be delivered to the manufacturer within this year.
Last year, Samsung Electronics spent $ 8 billion acquisition of American speaker and auto parts maker Harman International, the move is also seen as Samsung in the field of automatic driving a layout. It is reported that Samsung and Harman have cooperated on the autopilot platform.
Last year, Samsung Electronics won the approval of the South Korean government and the U.S. state of California. It is not yet clear how the autonomous driving test will be conducted on the road to autonomous driving test.
Globally, Samsung's autonomous driving research and development has lagged behind rivals. Waymo plans to launch unmanned taxi service soon in Phoenix, Arizona, and Uber also tests unmanned taxis in several cities.
Samsung Electronics is the world's largest consumer electronics manufacturer and Samsung has the undisputed advantage of consumer electronics and upstream components and ranks number one in many areas of flash memory, display panels and televisions. But software development, artificial intelligence and other areas are the disadvantages of Samsung Electronics, a disadvantage that has also affected Samsung's autonomous driving program.