On April 12, at the “Internet +” summit in China, Mr. Ma said Tencent was testing internal communications between WeChat and private WeChat.
Ma Huateng said that in the past, company employees used their private WeChat to communicate with customers. However, after the employees left the company, all of the company’s customer relationships were taken away. After the communication was completed, customer resources will all be deposited in the company's WeChat. View, update and maintenance are not affected by the flow of people.
As early as March 30, the company WeChat & mdash; WeChat message interoperability has been open beta, corporate employees can add friends through the company WeChat and customer WeChat, customers can see real-name certified corporate friends in WeChat, invisible Increased trust in employees and businesses.
In addition, the company can update and improve the user's purchasing habits and preferences analysis in real time in the system, analyze the user portraits, and thus targeted marketing precision, stimulate the customer's secondary consumption, and drive the company's profit growth.
For employees of service-oriented companies, all internal and external communication work can be completed through corporate WeChat, and no longer need to handle personal work through personal WeChat.