The global mobile chip and baseband leading Qualcomm has recently proposed a "preferential price" strategy, down the standard of patent licensing fees, adjusted from the original maximum of 500 US dollars to 400 US dollars now, and smoothly take the R15S order of OPPO in the second half of the year. This Qualcomm will dig into the corner of the joint venture, which will strongly impact the shipment and market share of MediaTek.
OPPO mobile phone has risen rapidly in recent years. More than 100 million shipments were shipped last year. It ranked fourth in China. After Samsung, apple and HUAWEI, it became an active customer for the association and high pass. In March this year, OPPO had published the flagship R15 of the first half of this year, and divided it into two versions. One was the "dreamland" (R15 Pro) using the 660 processor of high pass (Snapdragon), and the other was the general version of the P60 processor of the Federation.
It is reported that the former two years because the product blueprint is not in line with customer needs, leading to the decline in the market share of smart phone products, OPPO R series of machine orders also give high pass. The OPPO's R15 processor first used two versions to reclaim a part of the R series, which became one of the companies' smartphone chip market share this year.
Qualcomm in the second half of the product strategy, the main S600 series processor. Qualcomm will upgrade its mid - end smart phone processor this year by 10 nanometer S600 series processor to 12 nanometer P series chip of MediaTek.