WWDC18 was opened in the early hours of the morning and data protection is of course a very important aspect of software development. In particular, at this point in time when the European GDPR regulations came online and the Facebook data disclosure scandal broke out, many people are very concerned about what Apple plays in all of this. Character. After the WWDC keynote speech was concluded today, Apple CEO Tim Cook accepted CNN's interview and mentioned the importance of privacy.
At the beginning of the interview, Cooke said that everyone should face the problem of overuse of mobile phones. He thought he was a very disciplined person, but after trying Screen Time on iOS 12, he could use the new feature of mobile phone time. , but found that it took more time than it should have spent, it is clear that everyone should have similar cognitive bias.
From this point on, Cooke talked about the rights of users. He said that Apple's goal is to provide users with products that satisfy them. Although the decision to use the device is definitely the user's own, Apple does not want users to spend all their time. All spent on iOS devices, so Apple gave users the right to self-monitoring.
Similarly, in terms of privacy, Apple has returned almost all of its rights to users. Users can decide which privilege to open and who they know which data is open to whom. Cook emphasized that privacy is a person’s “basic human rights”, but now that user privacy protection is completely out of control, users do not realize that their data is being used by anyone and they are used to doing it, but actually they The large amount of data has long been abused. This is obviously an urgent problem to be solved.
For yesterday’s “New York Times” report accusing Facebook of providing user data to Apple and other equipment manufacturers, Cook also responded in the interview: “The things mentioned in that article are very strange to us, I can Say that the data we get from Facebook is zero, and all we do is do some optimizations in the system to make sharing pictures easier. That's all. We never participate in any data business."
Interestingly, at the developer conference, Apple demonstrated a feature of the Safari browser that was able to block the behavior of social media sites in tracking user data, and the example used at the time was exactly Facebook.
In addition to the issues of privacy and mobile addiction, Cook also mentioned a trade war. He believes that the United States will eventually avoid the trade war because it will eventually be the outcome of a double loss. At the same time, he also said that he did not think about politics, after all, he inherited the philosophy of Steve Jobs, to continue to carry forward the DNA of changing the world in Apple.