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Glory Zhao Ming: in considering whether to enter the TV, 5G mobile phone is still marketing concept.

via:博客园     time:2018/9/6 10:14:42     readed:418

荣耀总裁赵明

Glory President Zhao Ming

On the morning of September 6th, the honor held a press conference yesterday evening to launch the glorious 8X series new products. Zhao Ming, president of Glory, said in an interview with Sina Technologies that whether Glory will enter the TV business is still under consideration. For a number of mobile phone manufacturers to disclose the progress of 5G mobile phone, he said that 5G mobile phone is still more in the marketing concept.

The price of Glory 8X is also unexpectedly cost-effective, starting at 1,399 yuan under the auspices of the first Kirin 710 processor, COF packaging, numerous AI upgrades, AIS hand-held night view. Zhao Ming revealed that the previous generation of 7X products have sold more than 15 million units, and the release of 8X is expected to achieve 20 million units of global sales.

The 8X series also added a larger screen Max product. Zhao Ming thinks, at present Chinese mobile phone market brand already concentrates for 6 brands, overseas market concentrates for 3 to 4 brands. Users'choice of space and space is becoming smaller, the original several mobile phone product lines have been unable to meet the different needs of current users, coupled with this year's glory is also vigorously expanding the overseas market, so the need for different products to meet different needs, and even the needs of small groups will try to meet as much as possible.

In the recent IFA2018, Zhao Ming also exposed the glory of Magic 2 ahead of schedule. At that time, Zhao Ming revealed that Magic 2 can achieve nearly 100% full screen with sliding screen design, and will be the first to carry the new generation chip Kirin 980 of Huawei.

Zhao Ming further revealed in the interview that the Magic 2 is basically in a mass production state.

The exposure of the Magic 2 naturally contrasts it with another rival flagship designed with a mechanical structure. Zhao Ming said Glory had used a rotating camera, the Magic 2, in 9i, and had thought of lifting, electric, but after verification, the slide screen was used. He believes that full-screen technology is not the glory of the most core and key AI is. In his view, the development of full screen has gone from forehead to Liu Hai, to pearl screen (water drop screen), and finally to the camera inside the screen.

For many mobile phone manufacturers to promote 5 G mobile phone-related progress, Zhao Ming also believes that is still in the marketing stage. In his opinion, the construction of 5G network is still in the early stage of network verification and there may be 5G mobile phones in 2019.At present, most of the so-called 5G mobile phones are actually docking base stations in the laboratory, more for demonstration purposes.

In addition, Zhang Xiaoyun, a former Huawei consumer business CMO, has just returned to glory as a brand and strategy development officer. Zhao Ming revealed that Huawei is also about to send Zhou Liangjun (Huawei Enterprise Marketing)

Zhao Ming said that Zhang Xiaoyun will be mainly responsible for the new and glorious retail, intelligent ecology and other businesses.

And for smart ecology, Glory's current business is already outside the mobile phone into wearable devices, notebook computers, tablets, smart homes and other products. A few days ago, there are rumors that Huawei will enter the television field through glory, glory is forming a television team, is likely to launch television products in the second half of this year. Zhao Ming responded that if Glory wanted to get involved in television, it would have to make different and amazing products, bringing new changes to the industry as a whole. Therefore, if we do not make TV products and make it, glory needs further thinking.

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