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Xiaomi introduced a new executive to appoint Yang Zhe as CMO in China

via:博客园     time:2020/6/3 6:00:26     readed:68

June 2 news, xiaomi group released the latest round of personnel appointments. Yang Zhe was appointed vice president of Xiaomi Group and Chief Marketing Officer (CMO) of China, responsible for the formulation of marketing strategy, plan implementation and brand building and promotion in China, and reported to CEO Lei Jun and China President Lu Weibing double line.


Prior to joining Xiaomi, according to public sources, Yang worked at the headquarters of several of the world's top 500 companies in China, including Motorola, Apple, Samsung Electronics, and local companies such as Huawei Consumer Division, TCL Communications Group and Meizu, in senior management positions.


After listing in 2018, Xiaomi Group continued to strengthen the construction of organizational system and strengthen the talent selection and appointment mechanism. He has promoted four vice-presidents internally and introduced three executives from outside as vice-presidents. Lei Jun has said to the outside, Xiaomi cadres mainly to internal allocation, while strengthening external introduction, adhere to

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