A total of 618 sets of new commercial housing, a total subsidy of 100 million. On the eve of tmall 618,Country garden announced to join hands with ALI real estate to open tmall flagship store, and the first batch of online houses offered nearly 100 million yuan of subsidies。 It is reported that this is the first time for large-scale real estate enterprises in China to enter the e-commerce platform and directly serve consumers online in the form of self support.There are 60 properties in total, mainly in Zhejiang and Fujian.
6.18 Activities have been fully launched to promote the activity portal summary:
Biguiyuan tmall flagship store page
On June 17, the 618 "online houses" will be officially sold.Consumers can also pay attention to the cost-effective live studio of Liu Tao. On that night, a real estate "Xiyuan" of country garden in Shaoxing will be sold, with a total of 10 sets of special rooms, with a total subsidy of 3 million yuan。
One room one price list of Liu Tao's Live Room
"Welcome to country garden" poster released by tmall spokesman
Some people in the real estate industry say that 618 sets of high-quality houses will be subsidized together, which is expected to have a certain impact on house prices。
This time, country garden joined hands with ALI real estate to launch the slogan of "direct operation". "Selling houses directly is an inevitable trend for real estate enterprises to reduce costs and increase efficiency. "Zhang Cong, an operation expert of Ali real estate, said“With the end of dividend period of real estate industry, fine Internet operation will become a compulsory course for real estate enterprises. Wide and deep Internet data insight,It will become a key strategic resource for the next round of shuffling."
After 618, more houses in country garden will be gradually launched into tmall flagship store. It is reported that country garden projects cover more than 100 cities across the country.