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Microsoft's marketing strategy of switching to chromium edge seems to have begun to pay off

via:cnBeta.COM     time:2020/10/4 8:36:19     readed:295

The october 2020 reports on operating operating systems and browser market share began to be published, and encouraging news to microsoft. New data from NetMarketShare show that people are clearly willing to accept Microsoft's Chromium-based Edge, and they are slowly migrating to Microsoft's elaborate new browser. Edge now account for nearly 8.9% of the market share, and the adoption rate rises at the expense of Mozilla Firefox market share.


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It has been nearly nine months since the release of chromium based edge, and its market share has increased from 8.52% in August to 8.84% in September. The combined market share of edge (8.84%) and Internet Explorer (3.88%) was 12.72%.

A whole year ago, the proportion of edge was 5.38%, that is to say, the market share of edge increased by 3.46% year-on-year.

Of course, Edge is still far behind the Chrome's 69.94%, it is impossible to approach Google browser in the short term, but Edge climb to second place, and continue to maintain their position, which is impressive.

Furthermore, Microsoft announced that it would stop serving the old version of Edge browser in March 2021. By the second half of 2021, most users will have new Edge. installed

The new Edge is an excellent browser, but the new browser still lacks some old features Edge the classic version, but fortunately, Microsoft is said to be developing some new features for Edge. These include vertical tags (setting tabs for similar features) and web capture that supports annotations.

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