On November 17, Beijing time, baidu (NASDAQ: BIDU) released its third quarter financial report as of September 30, 2020. According to the financial report, in the third quarter of 2020, baidu achieved revenue of 28.2 billion yuan, and the net profit attributable to Baidu reached 13.7 billion yuan. Both revenue and profit exceeded Wall Street's expectations.
From the specific business sector, Baidu's core rebound is significant, with revenue of 21.4 billion yuan, which is the main force driving Baidu's revenue growth. Among them, Baidu's core online advertising revenue was 18.4 billion yuan, and Baidu's core non online advertising revenue was 2.9 billion yuan, a year-on-year increase of 14%.
Baidu chairman and CEO Li Yanhong said:
Mobile ecological infrastructure more mature, non online advertising revenue burst growth potential
In the third quarter, baidu mobile ecology continued to upgrade the integrated infrastructure of content and service, forming a unique closed-loop service ecosystem from search to social interaction, and then to transaction consumption.
In September, the number of daily active users of Baidu app reached 206 million, still maintaining a growth trend on the basis of 100 million level volume. At the same time, the data performance of baijiahao, smart applet and hosting page, as the pillar products, is still strong: in September, the number of content creators of baijiahao reached 3.6 million, an increase of 52% over the same period last year; the number of smart apps was nearly three times that of the same period last year; the revenue from hosting pages accounted for nearly one third of Baidu's core online marketing service revenue.
The huge user scale of Baidu app attracts rich live and short video content with information and knowledge as the core. In the third quarter, Baidu's live broadcasting of knowledge products reached eight times of the previous quarter. In addition, the strategic achievements of Baidu Mobile's comprehensive ecological service have been further implemented, and the third-party services are booming on Baidu smart apps. In September, the number of monthly active users of smart apps in Baidu app reached 355 million, up 22% year-on-year. More and more popular applications such as e-commerce, travel, express delivery and e-government access Baidu to provide users with rich service experience. The rising user participation and user scale have created great potential for the diversified realization of Baidu mobile ecology. The non online advertising revenue such as live broadcast and member payment will become an important driving force for Baidu's revenue growth in the future.
AI commercialization continues growth trend, intelligent cloud enters into rapid growth channel
At present, various industries and even local governments are experiencing the wave of digital transformation and intelligent upgrading, Baidu AI new business is also taking this momentum steady growth. Among them, intelligent cloud business more penetrating, commercial speed up. Mr Li also stressed:
Baidu Intelligent Cloud provides one-stop AI-Native cloud computing services, accelerating the intelligent upgrading of all walks of life. In the field of financial services, in the third quarter, baidu won the bid for the China postal savings bank project, and Baidu AI PAAS will help it carry out risk control audit through machine learning and other AI capabilities. In addition, in the field of industrial Internet, baidu won the bid for the industrial Internet infrastructure construction project in Guiyang Economic Development Zone, which will transform more than 400 industrial enterprises in the economic development zone. Baidu intelligent cloud has the largest AI open platform and developer community in China. It has opened more than 270 AI capabilities and has more than 2 million developers.
Small intelligent assistant, Apollo and other new AI businesses continue to take the lead
In the third quarter, new AI businesses, such as Xiaodu intelligent assistant and Apollo, are also constantly breaking through the key nodes of technology and commercialization, and continue to lead the development of the industry.
Small intelligent equipment shipment continues to lead the industry, breaking the circle gradually effective. According to the data of IDC, strategy analytics and canalys third-party institutions, in the second quarter, the shipment of small smart screens continued to be the first in the world, and that of small smart speakers remained the first in China. In September, the number of voice interaction between the first party hardware equipment of small assistant reached 2.7 billion times, an increase of 65% over the same period last year; the total number of voice interaction of small assistant reached 5.3 billion times. The small assistant skills store provides 4300 skills, and the number of developers has reached 45000. In the third quarter, baidu released the xiaoduzhen wireless smart headset, which expanded the use scenarios of Xiaodu assistant from home, hotel and car to mobile scene.
Baidu Apollo has been commercialized step by step, especially in the fields of intelligent transportation and automatic driving. In August, baidu won the bid for the new intelligent transportation infrastructure project in Guangzhou Development Zone, with a project amount of nearly 460 million yuan, or the largest bidding project order in the field of intelligent transportation in China this year. In September, baidu was awarded China's first unmanned driving test license in Changsha, which means that Baidu will formally remove safety officers on Changsha's open roads and carry out a completely driverless road test. Recently, Apollo go, Baidu's self driving taxi service, officially landed in Beijing, which is the third city after Changsha and Cangzhou to open the service.
Third quarter earnings, Baidu a number of data to open the counter-attack process, into a sustained growth cycle.
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