20 November, sponsored by iiMedia Research( Media Consulting
It is reported that,
The outbreak of Xinguan has greatly improved the popularity and public awareness of online medicine, and promoted the rapid development of online medicine. After the release of Q3 financial report, Baidu said that through authoritative popular science content and online medical services, the online consultation volume of Baidu health increased by 60% year-on-year. In the third quarter, Baidu's Gmv related to health care increased 26 times year on year. In the future, baidu health has great potential in prescription medicine and health care product service by giving full play to the advantages of one-stop medical and health service and flow entrance.
With the first entrance of health consultation, baidu health meets more than 200 million users' health search needs every day. Aurora big data "Research Report on Q3 mobile Internet industry data in 2020" points out that in terms of solving health doubts, users' first choice is still to enter the search box for retrieval, and Baidu search portal has inherent advantages.
Relying on the accumulation of authoritative content in the health field and the advantages of search entrance, baidu health has constructed five systems, namely, knowledge popularization, online consultation, health mall, Internet hospital and chronic disease management, providing users with full scene and one-stop health management services. Especially during the epidemic period, baidu health and anti epidemic achievements were outstanding: Baidu health authoritative popular science content service users exceeded 1 billion person times, and Baidu Health asked doctor platform free free clinic reached 190 million person times.
In addition, Baidu Health in the Internet medical field of continuous innovation, the industry's first
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