Shared power bank is becoming more and more expensive. In the first tier cities, it has increased from 1 yuan / hour to 4 yuan / hour now, and even 10 yuan / hour of shared power bank exists.
Why is sharing power bank more and more expensive? On March 12, monster charging, the head brand of sharing power bank, formally submitted a prospectus to the securities and Exchange Commission. The prospectus revealed this.
In 2020, the revenue of monster charging was 2.809 billion yuan, up 38.9% year on year.However, the net profit decreased from 167 million yuan in 2019 to 75.4 million yuan. The net profit margins for the two years were 8.2% and 2.7% respectively.
Monster charging explained,The admission fee and commission of POI have gone up rapidly, and these POI partners need to be paid 50% - 70% commission.
POI is the abbreviation of point of interest, including restaurants, hotels, shopping malls, beauty salons, hospitals and other areas with large flow.
In 2019 and 2020, the entry fee and commission to be paid to POI and agents are 928 million and 1.58 billion respectively, accounting for 48.2% and 58.3% of the revenue.This has also led to the consumer's ultimate rental fee is higher and higher.
Although the price of shared power bank has increased, in fact, the manufacturers of shared power bank have made less. In 2019 and 2020, the average revenue of each mobile power source of monster charging will be 693 yuan and 563 yuan respectively, down 18.8%.
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